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Session Description
Open discussion with the audience on best practices for leading a company to gain value from intersection of: Mobile; Social; Big Data; Analytics during age of a fragmented Social Web. Al Nugent is former CTO of Xerox, CA and Novell. He led technology programs for some of the most data and infrastructure-demanding companies and their customers. As CEO of Mzinga, Al will discuss his hands-on experiences, while challenging the audience to understand and implement the ecosystem, resources and timeline necessary to gain real business value from Big Data, Social and Mobile initiatives. Fellow panelists will discuss the role big data analytics is playing in defining the needs and business opportunities of the Social Web and share customer use cases.
* First-hand understanding of decision-making process and proof points required by C-level executives for gaining real value in Mobile and Social Web.
* Lessons learned from case studies of customers - Mzinga can share best practices and ways they've benefited from economies of scale gained from supporting thousands of sites and millions of users around the world. Other panelists and the audience will do the same.
* Perspectives of CEO, CTO, CMO and their customers for an integrated approach to finding Enterprise value in the Social Web.
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Mzinga
Professional Biography
Alan (Al) Nugent is the Chief Executive Officer of Mzinga. He joined the company in early 2010 as CTO-in-residence to facilitate the production release of Mzinga’s flagship product, OmniSocial, and serves on the company's board of directors.
A highly accomplished software industry veteran, he brings more than 30 years of experience in strategic management and technology innovation to his role as CEO.
Al also participated in the formation of three successful startup companies in the 1980s and began his 30-year career at Hewlett-Packard Company.
Al is an instrument-rated private pilot and has played professional poker for the past three decades. In his sparse spare time, he enjoys rebuilding older American muscle cars and motorcycles, collecting antiquarian books, epicurean cooking, and has passion for cellaring American and Italian wines.
Al is the independent member of the Board of Directors of Adaptive Computing in Provo, UT and a member of several technology advisory boards. He is a frequent writer on business and technology topics and has shared his thoughts and expertise at many industry events throughout the years.
Company Background
Mzinga is a pioneering provider of social intelligence solutions, services, and analytics that improve business performance. Through a combination of enterprise-class technology, strategy and online moderation services, Mzinga social solutions enable businesses to increase revenue and lower costs by improving brand visibility, workplace satisfaction, and customer loyalty. Headquartered in Waltham, Massachusetts, Mzinga supports more than 15,000 communities and 2.5 billion monthly page requests from 40 million unique visitors in 160 countries worldwide.
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